Sharing is caring

Discount codes & sale information – now has it’s own page (check the menu ๐Ÿ˜‰). Saves you trawling through the internet.

Dad texts post – funny, sad, and heartwarming. The comments section is awesome.

Wilosophy podcast – “Wil Anderson asks smart people stupid questions and tries to find out the meaning of life. Or something…”. Insightful and funny, what a wonderful combination.

Clothing subscriptions

Are they really a smarter way to shop? ๐Ÿค”

How do they work?

There are two business models –

1/ Pay a monthly fee to be sent clothes + you can purchase those items at a discount – e.g. Vince Unfold, Le Tote, Rent the Runway (limited ability to purchase items).

Shipping, returns and cleaning are free. Send back the items you don’t want to keep, they’ll send you a new group of items. Depending on the company and the plan, the number of items ranges from 4 per month to unlimited.

2/ Get sent items to purchase, potentially at a discount. If you donโ€™t want to buy, youโ€™ll be charged a stylist fee – e.g. Stitch Fix, Trunk Club, Frank and Oak.

This is personal styling. So no real business model innovation here ๐Ÿค”


As a consumer, which option should I pick?

Continue reading “Clothing subscriptions”

ROI

“Return on investment is a performance measure used to evaluate the efficiency of an investment or compare the efficiency of a number of different investments.”

Thanks Investopedia ๐Ÿค“

The concept of ROI is simple –

but it’s really the implications that are fascinating. For example…

โ€œI wore this dress once but thatโ€™s ok, it only cost me $20.โ€๐Ÿ˜…

Compared to…

โ€œI wore this dress once and I spent $200.โ€ ๐Ÿ˜Ÿ


Itโ€™s so much easier to accept mediocre returns when the initial outlay is small. Hence why you are more likely to impulse purchase clothing & beauty products, then say, a car.


So how can one make better decisions when it comes to maximising ROI, especially for small purchases?

Continue reading “ROI”

Why Glossier Play is smart business strategy

At first the concept of Glossier Play confused me. It seems to be (and pretty much is) the polar opposite of the Glossier philosophy of pared down essentials.

But from a business strategy perspective, it makes sense.

Why?

A. Itโ€™ll increase the average value of the existing customer

Will it alienate their existing customer base? Unlikely, if youโ€™re like me and lean toward the no makeup makeup side of the spectrum, itโ€™s pretty easy to just not buy the new stuff. The new stuff doesn’t affect the quality of the old stuff.

However, if you already love the Glossier brand, there’s a high chance that you’ll buy a couple of items to try out. And don’t we all know how often just trying something out leads to repurchasing…yep, looking at you Boy Brow.

B. Itโ€™ll expand the audience

Not a fan of the original Glossier’s no makeup makeup look? No problem, now there’s glitter and bright colours too! Plus why wouldn’t you target a highly engaged segment of the beauty market? (No one accidentally decides to buy a yellow eyeliner, not least someone who isn’t already a makeup person).

Glossier Play isn’t really my cup of tea, but I wouldn’t be surprised if it turns out the new big makeup thing for 2019.

Sharing is caring, spring 2019 edition

A new season is a good time to review your finances. If you ‘Spring Clean’ your house, why not do the same with your money?

Credit cards

How do your fees compare? ๐Ÿ‡บ๐Ÿ‡ธ https://creditcards.usnews.com/articles/fee-survey

Credit scores

Useful to know if you’re looking to get a loan ๐Ÿ‡บ๐Ÿ‡ธ https://www.creditkarma.com/

Retirement planning

๐Ÿ‡บ๐Ÿ‡ธ 401k https://alpacacap.com/sort-out-your-retirement-401k-usa/

๐Ÿ‡ฆ๐Ÿ‡บ Superannuation https://alpacacap.com/sort-out-your-superannuation/

The discovery diamond

How do you decide whether something is worth your time or money?

When you don’t have a decision making framework how do you know if you’re making a good or bad decision?

From deciding whether to buy a product or service to whether an analyst / blogger / influencer is worth following, here’s a framework I’ve found useful. I call it the discovery diamond ๐Ÿ”ท

Continue reading “The discovery diamond”

Sharing is caring, end of 2018 edition

I’ve always enjoyed the pause between Christmas and New Years, a couple of days of relative quiet in an otherwise busy holiday season. A great time to devour all those ‘best of’ articles and videos. Speaking of, here are my top picks for 2018:

Business

Goop & the wellness trend. I don’t know about you but I find Goop fascinating – https://www.nytimes.com/2018/07/25/magazine/big-business-gwyneth-paltrow-wellness.html

A perspective on the future of tech from a well known venture capitalist – https://www.ben-evans.com/benedictevans/2018/11/16/the-end-of-the-beginning

Stella McCartney & sustainable fashion, a different take on what luxury fashion is – https://www.wired.co.uk/article/stella-mccartney-sustainable-fashion

Amazon shareholder letters – https://ir.aboutamazon.com/annual-reports

Beauty

Samin seems lovely, her approach to beauty is refreshing, and her Netflix show (Salt, Fact, Acid, Heat) is ๐Ÿ‘ – https://cupofjo.com/2018/10/samin-nosrat-beauty-uniform/

Caroline Hirons, skincare queen – https://www.youtube.com/user/dixierae25

Liah Yoo, I like her skincare line, Krave Beauty, and skincare philosophy – https://www.youtube.com/user/YellowyCream

Style

The Anna Edit for real life (aka wearable) capsule wardrobes and general good vibes – https://www.youtube.com/user/ViviannaDoesMakeup

Elizabeth Suzann Money Talk, written in 2017, yes I’m late to the party, but an insightful piece on the cost of clothing – https://elizabethsuzann.com/blogs/stories/money-talk

When you have a couple of spare hours ๐Ÿ˜…

https://www.apartmenttherapy.com/house-tours because who doesn’t like checking out other people’s houses?

https://www.refinery29.com/en-us/money-diary or reading about what other people spend their money on ๐Ÿ˜